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e-TelecomBriefing 10.28.09 (China Handset Mrkt) - Video Archive $295.00

The Burgeoning Mobile Handset Market in China
How Chinese Handset Makers Work with Taiwanese Technologies to Take on Global Brands and the World

  • Evolution of The Global Handset Industry
  • History of Mobile Handsets in China
  • China Handset Market Statistics
  • Greater China Integration Strategy
  • China + Taiwan Global ICT Supply Chain Connection
  • OEM/ODM Handset Supply Chain Logistics
  • A Global Sourcing Taxonomy
  • Chinese Domestic Branded Handsets – Growing Fast
  • Mobile Phone Retail Channels in China
  • China’s Regional Handset Manufacturers
  • Taiwan’s Top Handset Makers, List of Major handset ODM/OBMs
  • OEM/ODM handset Summary
  • Shan Zhai – Bandit Handset Characteristics
  • Shan Zhai Ji Examples In the Grey Market
  • The Rise Of MediaTek MTK and Their Blue Ocean Strategy In Greater China, Emerging Markets
  • Disruptive Innovation from a Silicon Chip (Soc) • Birth From Shan Zhai Ji to Global Brand – It Can Happen!
  • Conclusion

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This product was added to our catalog on Saturday 18 July, 2009.
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